20 - 22 May, 2019
Berlin, Germany

Joël Plat


Former Commercial Director
Apple Retail


3:00 PM Workshop L: Developing a true omni-channel supply chain

This interactive session will look into some of the world’s leading omni-channel supply chains including Apple, Amazon, Nespresso and Telsa to understand what omni-channel looks like and how to get there. 
•What does the customer journey and process look behind omni-channel supply chains 
•Achieving  ATAWAD (Anytime, anywhere, any device): Where do you need to invest to provide customers with the choice? 
•A balance of customer centricity vs. cost effectiveness: Having a long term view and strategy 
•How to overcome the complexity and keep the customer journey flowing
•Identifying the pitfalls – where are omni-channel programmes likely to fail and how to overcome them? 


Check out the incredible speaker line-up to see who will be joining Joël.

Download The Latest Agenda